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Likeable social media, revised and expanded by dave kerpen. Dave is also the cofounder and former ceo of likeable media, an awardwinning social media and wordofmouth marketing firm with triple digit revenue growth for 4 consecutive years. Dave thrives at the intersection of likeability and ambition, where he has forged his own role as an expert and leader. Mallorie rosenbluth is a social media loving, high heel wearing, pink hair rocking, brand obsessed marketer. As the founder of likeable local, and the cofounder and chairman of likeable media, dave has established himself as a force of people skills and business acumen in the everevolving social media world. Dave kerpen is a new york times bestselling author, serial entrepreneur, and global keynote speaker. And that book was done really, really well, fortunately for me, i realized when i was talking about that book that the principles of likeable social media, things like. Dave is the co founder of likeable media, an awardwinning social media and word of mouth marketing firm, the founder and ceo of likeable local, a social media. Download pdf likeable social media ebook full get book direct. In todays social media world, it literally pays to be likeable. Dave kerpen s insights and clear, howto instructions on building brand popularity by truly engaging with customers on facebook, twitter, and the many other social media platforms are nothing short of brilliant. Dave kerpen likeable local social media partnership. Why todays consumers demand more and how leaders can deliver.
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Likeable social media book summary, by dave kerpen allen cheng. Download this book from bookspdf4free in pdf format to read it on any device. Likeable serves in a number of industries, including retail, hospitality, health, finance, and cpg. Likeable social media how to delight your customers create. Dave kerpen s followup to his bestselling likeable social media gives business owners and marketers timetested strategies for growing revenue likeable. Dave is the founder and chairman of likeable local, a social media software company serving thousands of small businesses, as well as the chairman and cofounder of likeable media, an awardwinning. Social media tools discussed in this book were current at the time of printing. The new york times and usa today bestsellerupdated to bring you up to speed on the latest social media sites, features, and strategies from one of the worlds leading figures in social media marketing, networking, and business applications comes the heavily revised and updated edition of the likeable social media. Kerpen emphasizes the importance of social media and illustrates how useful and powerful a marketing and communication tool it has become for marketers.
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